ReachKit vs Mangools
Mangools, best known for KWFinder, made keyword research pleasant to use. But keywords are one input, not the answer. If you enjoy the research and want a friendly tool for it, pick Mangools. If you want ReachKit to find the searches that matter and put pages live for them, pick ReachKit.
What Mangools does well
KWFinder finds low difficulty, long tail keywords, by keyword or by a competitor's domain, with search volumes, difficulty scores and trends for more than 65,000 locations. A free account gets 5 lookups every 24 hours.
The rest of the suite follows the same idea. SERPChecker analyses a results page, SERPWatcher tracks rankings with weekly updates (daily on the Agency plan), LinkMiner finds link opportunities and SiteProfiler gives a site's SEO metrics. Mangools also lists AI Search Watcher and free tools such as an AI Search Grader.
Paid plans are Basic, Premium and Agency, with a 48 hour money back guarantee.
What ReachKit does instead
ReachKit starts from your own site. The free scan works out your market, runs 12 Google searches buyers make there and shows who is on the first page instead of you. It also checks your pages for technical issues and whether AI answers mention you, so you see whether keywords are even your problem.
The paid plan, €49 a month, chooses the topics for you and writes up to 7 pages a week, new or updated. Each page links 3 to 6 times into your own site. Every Monday the market is scanned again and one email says what moved.
ReachKit has no keyword research tool and no backlink lookups.
We check your market
every MondayWhat buyers search and ask AI, and who they find instead of you.emergency plumber austinWho’s a good emergency plumber in Austin?We pick the week’s pages
up to 7 a weekNew pages, or updates to ones you have. Never filler.Your pages go live
on your websiteWritten from facts on your own site. Edit or stop any page first.help.harborplumbing.exampleLiveHow much does slab leak repair cost in Austin?You see what moved
from week 1The Monday email shows what went live and what changed.12 pages live · 3 climbing on Google
Repeats every week, without you
Your part: about 10 minutes, once. Then nothing, unless you want to edit or stop a page.
€49 a month, VAT included. One plan. Cancel any time.See how it works
Side by side
| What it does | ReachKit | Mangools |
|---|---|---|
| Free scan with no account | Yes | partly: free account, 5 lookups a day |
| Keyword research tool | No | Yes |
| Backlink lookups | No | Yes |
| Competitors on your searches | Yes | Yes |
| AI answers checked | Yes | Yes |
| Pages written and put live for you | Yes | No |
Pick Mangools when
- You want to find low competition keywords in a niche.
- You enjoy the research and want a pleasant tool.
- You need light rank tracking for a few terms.
Pick ReachKit when
- You do not know whether keywords are your problem.
- You want your own site scanned, not researched around.
- You want pages live, not another list.
See who gets your buyers today.
Type your website. In under a minute you’ll see who Google and AI send your buyers to, what holds your site back, and your first page, proposed free.
free · no account · under a minute
Your free report, at a glance
Facts checked on 15 October 2026.
Sources
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