Teardowns
How real products present themselves to buyers, read from the outside. Each one is dated, and revised when the product changes.
- Bearable, read from outside15 October 2026A symptom tracker whose real promise is finding what drives your symptoms.
- Cal.com, read from outside15 October 2026Scheduling software that also sells itself to developers building scheduling into their own product.
- CardPointers, read from outside15 October 2026A rewards app whose sharpest promise is which card to use at this shop.
- Nudgi, read again15 October 2026The habit app we described is no longer at nudgi.app; the site now sells invoice reminders.
- Opal, read from outside15 October 2026A focus app whose strongest feature is a block you cannot switch off.
- Plausible, read from outside15 October 2026Privacy-friendly analytics whose most concrete promise is no cookie banner.
- Raycast, read from outside15 October 2026A keyboard launcher that has grown into an AI tool and a team standard.
- Reflect, read again15 October 2026Reflect has turned toward open source and local Markdown files; the original app continues.
- Sofa, read from outside15 October 2026One app for everything you want to enjoy, replacing several single-purpose trackers.
Your site and competitors, read weekly
A teardown is one read of one product. ReachKit reads your own site, checks who buyers find instead of you, and writes the pages you’re missing. Then it does it again every Monday.
- A read of one product’s public pagesYour site, read first, then checked every Monday
- An opinion on where the opportunity isThe questions your buyers ask that no page of yours answers
- Takeaways for you to act onPages written and live on your website, up to 7 a week
We check your market
every MondayWhat buyers search and ask AI, and who they find instead of you.emergency plumber austinWho’s a good emergency plumber in Austin?We pick the week’s pages
up to 7 a weekNew pages, or updates to ones you have. Never filler.Your pages go live
on your websiteWritten from facts on your own site. Edit or stop any page first.help.harborplumbing.exampleLiveHow much does slab leak repair cost in Austin?You see what moved
from week 1The Monday email shows what went live and what changed.12 pages live · 3 climbing on Google
Repeats every week, without you
Your part: about 10 minutes, once. Then nothing, unless you want to edit or stop a page.
€49 a month, VAT included. One plan. Cancel any time.See how it works
See who gets your buyers today.
The free scan shows which searches and AI answers send your buyers elsewhere, and proposes your first page.
free · no account · under a minute
Your free report, at a glance